Double Diamond as a framework for innovation
Design Thinking is not a new subject at SoftDesign. We apply this approach every day to develop digital products. That is why we understand the com...
Design Thinking is not a new subject at SoftDesign. We apply this approach every day to develop digital products. That is why we understand the com...
If you are part of the universe of startups or digital products, you’ve certainly heard of it. The Product-Market Fit is a great indicator of...
An important characteristic of the transition from a Project-based Culture to a Product-based Culture is the way to measure success. While in the f...
In the world of digital product creation and development, the Minimum Viable Product is turning twenty. The term MVP was created in 2001 and popula...
In an increasingly digital market, it is common to find customers with great ideas for digital products but with no financial means to put them int...
Among the subjects frequently discussed in this blog, are the differences between the Agile Method and the Traditional Method (Waterfall) of softwa...
In these 24 years of experience in the technology market, we have noticed that many of the clients who come to SoftDesign in search of Software Dev...
Design is one of the fundamental pillars of our work as we understand the essential role of usability and user experience in digital products and s...
Over the past few years, the area of Information Technology has developed substantially: it has evolved from being exclusively linked to programmin...
Brazil has been a stage for major startup events, one of which is The Gramado Summit. It is an event sponsored by SoftDesign among others, that tak...